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Ferry Irawan


If I'm selling something complicated, I'll make it simple.

And if I'm selling something simple, I'll make it complicated.

If I'm selling something common, I'll make it exclusive.

And if I'm selling something exclusive, I'll make it appear available.

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2011 - 2014

Industrial Management - Institut Pertanian Bogor

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June 2018 - June 2019


Jangwe Creative Liberata

Write high-quality articles, product descriptions, emails, copy for print materials, landing page copy, TVC script, digital video script or voice over and other content based by client needs.

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April 2017 - June 2018

Creative Production


Create program idea, daily content, social media content, contacting actor and actress for guest star needed, write a fully and semi-script for 2 programs, Melamar & Saliha.


October 2014 - March 2017

Logistic Officer

PT Nutrifood Indonesia

Handling all administration on warehouse department, make a daily, weekly, and monthly reporting, analyze stock, etc.

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June 2019 - Present

Content Lead


Research and develop ideas based on company’s core message and target audience, engage stakeholders with fresh ideas that will help increase conversion, Assist and coordinate with other marketing team to illustrate articles, digital assets, and any other marketing needs and goals, Support the team’s ever-growing writing requests, keep abreast of the latest social media buzz and transform them into engaging articles for KoinWorks’ users and followers.

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Saliha is a magazine program that showing the universal Islamic world which is aimed at millennial Muslimah. It displays varied content, such as inspirational figures or communities, halal culinary recommendations, halal traveling, and a millennial Muslim lifestyle.


A semi-scripted's reality show program that showing someone's try to propose their lover in an unusual way.


Digital ads from Maybank Indonesia.

XL Xtravaganza

A video that show XL Xtravaganza winner's stories to encouraged people to join this program.

Love for Wuhan

When Covid-19 arrives in Wuhan, i create this video as one of KoinWorks YouTube Content to supports everyone in Wuhan and make a movement with our brand.


A sketch comedy from KoinWorks YouTube Content that shows our daily life in office.

KoinGold Launching

One of KoinWorks YouTube Content that promote KoinWorks latest product, introducing KoinGold.

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Contact Me

Ferry Irawan


Bogor, Indonesia

+62 8572 3476 765

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